There isn't a strategy that guarantees a win to the first player regardless of how the numbers are arranged. For example, if all cards alternate 0s and 1s like this 0, 1, 0, ... 0, 1, 0 then the first player will always lose by getting 0 points. The second player will collect all the 1s.
However, there likely is a strategy to maximize the score given the layout. I will think about that...